Busting wavy hair myths

Wavy hair is stunning but myths can lead to poor care. 

Let's set the record straight by debunking common myths...

Brushing equals better waves

Brushing wavy hair excessively disrupts its natural pattern and leads to frizz.

Opting for a wide-tooth comb or fingers for gentle detangling when hair is wet is a better approach.


Seawater is a magic fix

Sea water can actually be detrimental to wavy hair.

Its high salt content strips natural oils, leading to dryness, frizz, tangling and dullness.

Additionally, salt and minerals hasten colour fading, especially for chemically treated wavy hair.

One size fits all

Wavy hair isn't uniform; it varies in texture, thickness, and pattern.

From loose waves to tighter coils resembling curls, factors like genetics and climate influence wavy hair's appearance.


Moisture isn't required

Many believe that wavy hair doesn't require moisture.

But wavy hair actually benefits from hydration to combat frizz and maintain its natural texture.

Limited styling options

Wavy hair is incredibly versatile and can be styled in numerous ways, for every occasion.

With the right techniques and products, achieving a range of hairstyles is entirely possible.


Immune to greasiness

Wavy hair isn't exempt from becoming greasy.

Regular cleansing is crucial to maintaining scalp and hair health, even if wavy hair doesn't show oiliness as quickly as straight hair.

No need for styling products

While some prefer a natural look, others benefit from styling products like foam or gel to define, enhance and control their waves effectively.


Wavy hair's consistent appearance

It's common for those with a more relaxed wave pattern to notice that without the use of specific products and a dedicated wavy hair routine, their hair may appear straight.

  • Busting wavy hair myths

    Busting wavy hair myths

    Ellen Holliday

    Wavy hair is stunning but myths can lead to poor care. Let's set the record straight by debunking common myths...

    Busting wavy hair myths

    by Abi Reid

    Wavy hair is stunning but myths can lead to poor care. Let's set the record straight by debunking common myths...

  • Harriet's wavy hair journey

    Harriet's wavy hair journey

    Ellen Holliday

    "My hair was never straight!This frustrated me so much. I always believed hair beauty = straight hair. Therefore I wasn't pretty or beautiful with my waves.

    Harriet's wavy hair journey

    by Abi Reid

    "My hair was never straight!This frustrated me so much. I always believed hair beauty = straight hair. Therefore I wasn't pretty or beautiful with my waves.

  • How to get Julia Roberts' Pretty Woman waves

    How to get Julia Roberts' Pretty Woman waves

    Ellen Holliday

    We recently hosted a special 35th Anniversary screening of Pretty Woman at Everyman Newcastle. A huge thank you to everyone who joined us!It was amazing to see our wavy hair community...

    How to get Julia Roberts' Pretty Woman waves

    by Abi Reid

    We recently hosted a special 35th Anniversary screening of Pretty Woman at Everyman Newcastle. A huge thank you to everyone who joined us!It was amazing to see our wavy hair community...

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